#1 Little Eatz
It actually looked as though Little Eatz was going to bridge the gap between the dinner table and the dog bowl with one fell swoop. As clearly evident from their Kickstarter video, Melissa Little, and her husband traded teenagers for dogs, only to quickly find out their pugs enjoyed eating the same food that they did. They believed there was a gap between people food and dog food, and they were right. However, not very many people were interested in funding the project and it ended with only 12 donors and $251, shy of their required $5,000, proving just how much the unpopular the idea actually is since people just feed their dog's table scraps anyway.
#2 The Cool Baby
This was confusing at first. The Cool Baby, which fell $50,000 short of its $90,000 goal, was a novelty product that portrayed itself as something everyone really needs. It's a fake baby in a carrier, with a bottle that gets shoved up its rectum, with a straw jutting from its cap for your cool drink needs where drinking is prohibited.